But our cats make dozens of small choices every day that are easy to overlook.
What happens when we stop assuming what they prefer - and give them more opportunities to show us?
Over 14 days, you'll explore simple choices involving things like:
- Touch and interaction
- Play and scratching
- Space, height, and hiding
- Views and exploration
- Textures and surfaces
- Movement through the home
- Resting and nap spots
There are no right answers - and your cat doesn't have to choose what you expect. The whole point is to get curious about the individual cat in front of you.
You know your cat. There's always more to discover
A simple, interactive challenge designed to help you discover more about your individual cat — one small choice at a time.
Each day, you'll offer your cat a safe, everyday choice, watch what happens, look a little closer, and record what they teach you.
Most activities use things you already have at home, and there's no complicated setup. You provide the opportunities. Your cat provides the answers.
The 14-Day Cat Choice Challenge
Introducing
14 Days of Cat Choice
A different discovery each day exploring how your cat interacts with touch, play, space, scratching, views, textures, movement, resting spots, and more.
Today's Choice
One simple activity each day that gives your cat a safe opportunity to express a preference.
Watch
Guidance on what to observe so you can notice more than just which option your cat chooses first.
Look Closer
Prompts that encourage you to question assumptions and consider what else might be influencing your cat's choice.
Why It Matters
A little context behind each discovery and why offering appropriate choices can matter in your cat's everyday life.
What My Cat Taught Me
A dedicated reflection page every day to capture preferences, patterns, surprises, and the wonderfully individual things you notice.
Final Reflections
At the end of the challenge, you'll look back at what you've discovered and decide what you want to carry forward.
46-Page Digital PDF
Use it digitally or print the pages at home and make the challenge your own.
What's Inside
Here's what you get for $7
- You love your cat and want to understand them even better
- You're curious about your cat's individual preferences
- You want to give your cat more meaningful choices in everyday life
- You sometimes wonder what your cat would choose if given the opportunity
- You enjoy noticing the little behaviors that make your cat uniquely them
- You want something simple, practical, and fun to do with your cat
Who this is for
This isn't a quiz designed to put your cat into a personality type — and there isn't a score waiting for you at the end.
I'm Mindy Falzarano, a Certified Feline & Canine Nutritionist, lifelong animal advocate, and cat parent to multiple rescue cats. One thing years of sharing my life with cats has taught me is that even when we know them incredibly well, they can still surprise us.
That's why this challenge isn't about telling you what your cat should prefer.
It's about creating simple opportunities for your cat to show you. My hope is that after 14 days, you won't just know a few more things your cat likes.
You'll be a little better at noticing what they're already telling you.This wasn't written by a content farm or a pet brand with something to sell.
Why this challenge is different
Your cat has been making choices all along. Start noticing them.
For $7, spend the next 14 days discovering more about your individual cat - one small choice at a time.
get it now!
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Instant download. Start today
With a background in administrative operations and systems, a lifelong dedication to animal health and welfare, and a certification in canine and feline nutrition, I bring both practical expertise and genuine passion to everything I create here.
I built The Animal Impact Hub because I kept seeing the same problem: dedicated people doing extraordinary work for animals, but spending too much of their limited time reinventing tools, systems, and resources that already existed somewhere else - or should.
Pet owners deserve the same support. Finding reliable, practical guidance for the animals in your care shouldn't be so hard.
The Animal Impact Hub is my answer to both. And honestly? It's the resource I wish had existed years ago.
I'm Mindy.
An animal lover, creative thinker, and someone deeply committed to helping animals and the people who care for them.
the creator
